We present an interview with Victoria Marchand who is Web Editor-in-Chief of Cominmag, a B2B media platform for communication and marketing news in French-speaking Switzerland.
Digital Marketing Strategy with Victoria Marchand
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TransferWise: Europe’s Most Valuable Fintech Startup
TransferWise is now the most valuable Fintech startup in Europe.
Le premier Wagon arrive en Suisse !
La mission du Wagon est simple : elle propose d’apporter un savoir-faire technique avec une immersion totale dans l’apprentissage du développement web.
Hashtags, a beginners guide for social media
Hashtags as a social media tool have been around for more than a decade. From a tweet in 2007 suggesting that the pound sign # be used to connect groups, the hashtag has been used (and misused) across all social media and has found its way into popular culture. It...
Quelques conseils essentiels pour créer votre start-up
Ça y est ? Vous allez lancer votre projet ? Tout est prêt ?
Ne vous précipitez pas ! Voici quelques conseils pour éviter les erreurs les plus communes commises par les entrepreneurs.
What’s the role of digital marketing for startups ?
Three startup experts advice to capitalise on digital marketing
Finally, you took the brave decision to set up a new business, bringing to life an idea that you had for so long. There are many things you need to consider, including the right marketing strategy, but your funds are limited. Additionally, the problem is that you are not just competing in your industry, you are competing with millions of other marketing messages targeting consumers. Should digital marketing be prioritized? And what would be the right strategy?